Roxy launches new collection with iconic retailer Liberty and we want it all
ROXY, the leading surf brand has partnered with iconic retailer Liberty for their Roxy X Liberty Fabrics collection.
Inspired by "sustainability under the sea", the collection has everything you need for a stylish staycation this year.
Roxy have partnered with the iconic Liberty Fabrics for an "eco-friendly capsule" collection, which has been "inspired by the ocean's vivid underwater life".
- Roxy X Liberty Collection, from £18 – click here
At it's core is sustainability under the sea, Roxy has used eco-fabricated techniques, to help contribute to "diminishing and limiting ocean pollution", to help "preserve the wonder of the natural world" whilst remaining extremely resistant to sunscreen and oils – because what else would you want from a swimwear brand.
Available to shop now, the 36 piece collection is available from roxy-uk.co.uk, and is priced from £18.
Featuring a unique print, imagined by "world renowned design house Liberty Fabrics, the Marine Bloom print captures the beauty, colour and intricacy of spectacular coral reefs".
A vibrant cyan backdrop, the gorgeous print is a "vast array of multicoloured flora merges to form a lush underwater garden"
The collection itself includes womenswear, and kids wear with a focus on swimwear, sandals, and gorgeous summer pieces.
Adam Herbert, Senior Designer, Liberty Fabrics said: “We are thrilled to be collaborating with ROXY on their new collection. The print we have developed is from the Liberty archive and was created in our London design studio.
"The print evokes an abundant colourful underwater landscape. It has been incredible to work with our design on technical performance fabrics and to see the amazing range that ROXY have created
with Liberty print.”
Stephanie Micci, Global Creative Director & Design Director at Roxy said: “Collaborating with the Liberty Fabrics team has been incredible. Their archival print featured in this collection captured the vibrant underwater world that is so close to Roxy’s heart.
"When designing this capsule, we thought about how we could best pay homage to the spirit of Liberty Fabrics’ print, as well as the values and technical capabilities of Roxy.
"The result is a collection of feminine silhouettes that were consciously created and designed to perform. Each piece utilizes responsible materials made from recycled or organic fibers. Our wetsuits, lycras and swim pieces also incorporate performance seaming techniques coupled with fade and sunscreen resistant attributes.”
You can shop the whole collection here.
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