Morrisons slash the price on hundreds of products and the cuts are ‘here to stay’

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This year has been tough on everyone, so any little bit of saving we can do is welcome.

The UK is in a recession, and we all now know how things can change very quickly, so it is good to look after our pennies.

Supermarket Morrisons has also had to adapt during these ‘unprecedented times’ but it is definitely a positive for customers.

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The loved brand is, from 8 September, making massive reductions on hundred of products.

The average amount that things will be reduced by is around 23 per cent which is nearly a quarter, and it includes a whole wealth of things.

From everyday basic food such as bread, rice, veggies and fruit, to what were once lockdown essentials; pasta and toilet roll.

Meat, and fish are also included. Basically, there is something that everyone will want involved in the discount.

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Additional good news is that these discounts do not appear to be temporary, as chief executive of Morrisons David Potts revealed.

He said: "It’s been a tough year for many families who find themselves stretched.

"To play our full part in feeding the nation, we’re cutting prices and holding them low to make our food more affordable for everyone.

"These are not short-term promotions; these are price cuts that are here to stay."

However, Morrisons is not the only supermarket to do this.

Asda recently announced that they are investing £100million in slashing prices for thousands of products across food, baby and toy ranges.

This also includes brands as well as their own collections.

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Roger Burnley, CEO at Asda said: "We know that given the year it has been, saving money is more important than ever for our customers, which is why we’ve invested in rolling back the price of thousands of products this September and will keep doing so through the rest of 2020 and beyond."

Sainsbury's has frozen 1,4000 items' price, whereas Tesco has also pledged to make lots of products cheaper.

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