The best Black Friday toy deals available today, including up to 50% off Lego, Little Tikes, Hot Wheels, and L.O.L Surprise

black friday toy deals

  • For Black Friday 2020, Target, Walmart, Amazon, Kohl's, and Best Buy are offering impressive toy deals.
  • We found discounts of up to 50% on Lego sets, board games, surprise toys, coding kits, and arts and crafts.
  • Below, we've assembled the best toy deals from brands like Melissa & Doug, Little Tikes, Hot Wheels, Osmo, and Razor.
  • For more great savings, check out all of Insider Reviews' Black Friday 2020 deals and Cyber Monday 2020 deals coverage.

There are plenty of Black Friday toy deals to be had this year despite the inventory shortages we saw throughout the spring and summer. Whether you're shopping for a toddler, bigger kid, or tween, you don't have to pay full price to gift them something they'll love.

Among major retailers, Target is leading the charge and slashing prices on favorites from Lego, L.O.L. Surprise! and Hasbro games. It's also offering buy one, get one 50% off deals on toys from Marvel, Paw Patrol, and Baby Alive, to name a few. Although Amazon is price-matching in many instances, keep in mind that some toys are exclusive to Target, Walmart, or Kohl's.

We've rounded up the best toy deals of the bunch below, but be prepared for things to sell out quickly across sites.

The best Black Friday toy deals:













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