Anchored by 'To Tell the Truth' Finale, ABC Tops Thursday in Total Viewers
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Anchored by ‘To Tell the Truth’ Finale, ABC Tops Thursday in Total Viewers
But “Big Brother” carries CBS to ratings win in key adults 18-49 demo
We’re not gonna lie: “To Tell the Truth” didn’t blow anyone away on Thursday — but two hours of the game show did enough to deliver the most primetime viewers to ABC.
The Disney-owned broadcast network didn’t top the key adults 18-49 demographic last night. That victory went to CBS, and was single-handedly thanks to “Big Brother.”
With Labor Day Weekend on the horizon, we do not (currently) have Nielsen numbers for the Spanish-language networks. Therefore we only ranked the English-language broadcasters below. We will update this story if and when numbers for Univision and Telemundo arrive.
CBS was first in ratings with a 0.6 rating in the advertiser-coveted 18-49 demographic and second in total viewers with an average of 2.4 million, according to preliminary numbers. “Big Brother” at 8 p.m. posted a 1.0 rating and 4.1 million viewers. “Love Island” from 9 to 11 averaged a 0.4 and 1.6 million viewers.
ABC and Fox tied for second in ratings, both with a 0.4. ABC was first in total viewers with 2.9 million, Fox was fourth with 1.3 million.
For ABC, following a rerun, “To Tell the Truth” at 9 had a 0.4 and 2.9 million viewers. That one was coded as a special. The season finale at 10 got a 0.4 and 2.8 million viewers.
Fox aired a pair of “Beat Shazam” repeats last night.
NBC was fourth in ratings with a 0.3 and third in viewers with 2.2 million.
The CW had a 0.1 rating and 697,000 viewers. Both of those Nielsen data points likely placed The CW in seventh place.
For The CW, “Mysteries Decoded” at 8 had a 0.1 rating and 811,000 viewers. A repeat followed.
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